Posting Frequency Calculator
Get recommended posts per week by platform based on audience size and content goals.
How much time can you spend creating content each week vs. how many posts you plan?
~0.9 hours per post — High burnout risk
What this tool does
Posting too rarely loses algorithmic momentum; posting too often dilutes quality and annoys followers.
Get platform-specific frequency recommendations based on audience size and content goals.
How to use it
- 1
Select your primary platform and follower count range.
- 2
Choose your content goal: growth, engagement, or maintenance.
- 3
Review recommended weekly posting frequency and rationale.
Finding your cadence
Start with recommended frequency, then watch engagement per post over 4–6 weeks. Quality beats quantity on every platform.
Reduce frequency before reducing content quality — one strong post beats three mediocre ones.
Tips
- Track engagement rate, not just total engagement, when testing cadence.
- Pair with content calendar to schedule at recommended frequency.
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Frequently asked questions
Are these hard rules?▼
No — they are starting guidelines. Test your own cadence and watch engagement trends over 4–6 weeks.
Is any data uploaded?▼
No. Recommendations are computed entirely in your browser.